Auricchio company was founded in 1877 in San Giuseppe Vesuviano – province of Naples – by Gennaro Auricchio, the inventor of the “special recipe” or – so it was called – the “secret of Don Gennaro” that gives to AURICCHIO its unique in the world flavour. Today the Group is managed by the three provolone brothers Antonio, Giandomenico and Alberto Auricchio, whose aim is to assert the uniqueness of “Made in Italy” products all over the world.
The historical company, a world leader in the production of Provolone cheese, leads a Group with seven manufacturing factories in Italy and brands known all over the world : AURICCHIO, RISERVA ESCLUSIVA AURICCHIO, LOCATELLI (in the USA market), GLORIA, CECCARDI, GIOVANNI COLOMBO, SOLE DELLA FRANCIACORTA. A wide selection of cheeses, manufactured with the passion, care, craftmanship of a company that for almost 140 years has given its name to the best cheeses of Italian tradition: from Mozzarella to Parmigiano Reggiano, from Taleggio to Quartirolo Lombardo, Gorgonzola and Ricotta, from Pecorino Romano to Truffle Pecorino, not to speak of Provolone Auricchio, the “king” if its cheeses. In the Auricchio factories the traditional craftmanship that gives unique, old-time flavours goes along with the latest technologies, which ensure the highest levels of hygiene and food safety.
In 2014 the Group’s turnover reached a figure above 200 million Euro, at a growth rate of 2% in domestic sales and 8% in the export. In Italy, Provolone Auricchio holds about 50% of market share.
Export accounts for more than 35% of turnover : Auricchio exports to 50 Countries all over the world, including North and South America, Australia, Europe, Russian Federation (unfortunately under embargo), United Arab Emirates and Far East Countries.
At the end of 2015 year Auricchio took over the American company “The Ambriola Company”, a US leader in the import and distribution of Italian cheeses and Parma Ham. The Ambriola Company – well known in the retail and large scale distribution business and importer of Italian cheeses since 1921 – is the sole importer of Locatelli, the no. 1 brand of Italian cheeses in USA, featuring Pecorino Romano and other sheep cheeses.
The company, located in New Jersey, has been importing and distributing the Auricchio Group products for over twenty years so far. “The take over was a strategic step for us since US is our main export market” – are the words of Alberto Auricchio, manager of Gennaro Auricchio SpA – “In the near future, under our direct management, we would like to increase the range of Italian products, promote the best “Made in Italy” products on this market, that looks at Italy as a landmark in the field of high quality food”.
We need to strongly support our principles : our love for products of excellent quality, the trust of our Clients, both in our company and our brand, our respect towards consumers that increasingly reward our manufacturing efforts and investments. Despite its international standing, AURICCHIO has always preserved its family-run structure. This is what Giovanni Ansaldo wrote on the magazine “Borghese” in 1950: “The true secret of provolone Auricchio lies in mentality, in ancient customs adapted to present day, yet preserved in quiet awareness …”.
Today, the fourth generation of AURICCHIO family is running the company and the fifth growing-up generation represents the continuity in the years to come.